Sara Høyer

Sara Høyer currently serves on the Policy Board for Digital Competencies at IT-Branchen, focusing on enhancing Denmark's digital transformation through skill development and mentorship for female talents. As the Head of Marketing, PR & Communications at EPICO Group, Sara leads strategic initiatives while managing marketing efforts for the EPICO NextGen brand. Previous roles include Project Coordinator at Bigum&Co., where Sara drove consulting projects, and branding assistant at VisitDenmark, where involvement in international branding and campaign development occurred. Educational credentials include a Master's degree in Business, Marketing, Digital Sciences, and Innovation from Copenhagen Business School, alongside additional degrees in Neuroscience and Intercultural Market Communication. Noteworthy achievements include recognition in the Berlingske Talent 100 and multiple performance awards during a career in the travel industry with TUI.