The Body Shop
Zhyrnova Alona possesses extensive experience in marketing, public relations, and communications, currently serving as the Head of Marketing, PR & Communications for The Body Shop Ukraine & Kazakhstan since October 2020. Prior to this role, Zhyrnova held the position of Head of Marketing at RHEMA from September 2018 to October 2020. Zhyrnova's career began at L'Oréal, where responsibilities included Business Development Manager, Marketing Manager, Trade Marketing Specialist, and Assistant in the Professional Products Division, followed by the role of Personal Assistant to the Country Manager and Finance Director. Zhyrnova holds a Master's degree in Economics from Taras Shevchenko National University of Kyiv, earned between 2004 and 2010.
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The Body Shop
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Founded in 1976 by Dame Anita Roddick, The Body Shop currently has a range of 1,000 products sold in about 3,000 stores, divided between those owned by the company and franchised outlets in more than 65 countries.