Erik Bengtson

Erik Bengtson is an accomplished Product Marketing Manager at Epidemic Sound, responsible for Partnerships & DRM and Music domains since June 2022, focusing on crafting value propositions towards artists to drive inbound leads. Prior to this role, Erik served as a Product Manager at Sony Music Entertainment from February 2017 to June 2022, overseeing marketing for diverse artist projects in the Swedish market. Erik's experience includes leading the Head of Spinnup at Universal Music Group from October 2012 to February 2017, where budgeting, marketing, and team management were key responsibilities, as well as project management for the launch of Spinnup, a digital distribution platform for unsigned artists. Erik holds a Master of Science in Media Technology from KTH Royal Institute of Technology and additional Master’s degrees in Media Management from City University of Hong Kong and Stockholm School of Economics.