Harry Watts

Harry Watts has extensive experience in digital marketing, specifically in driving sustainable digital growth for various brands. Harry has held leadership positions in companies such as Equals Money, where they served as the Head of Digital Marketing, managing a team of six. During their time at Equals Money, they achieved significant milestones, including a 232% year-over-year increase in the number of marketing-qualified leads (MQLs) and a 53% year-over-year decrease in the cost per MQL for the B2B Expense Management offering.

Prior to their role at Equals Money, Harry was the Senior Performance Marketing Manager at Zeelo, a smart bus platform, where they successfully built and led the performance marketing function and delivered a world-class B2B lead generation program. Harry achieved a return on ad spend (ROAS) of 5:1 during their tenure at Zeelo.

Before joining Zeelo, Harry played a pivotal role in scaling The Fusion Labs, a start-up, as the Head of Digital Marketing. Harry was instrumental in the company's growth, especially in algorithmic search engine marketing, which eventually became a >$100 million business. Harry built and managed an international team of approximately 50 employees and implemented innovative systems such as a "keyword farming" system and a "keyword blacklist" system to comply with Google and Microsoft policies.

Additionally, Harry held other roles at The Fusion Labs, including Global Performance Marketing Lead and Search Engine Marketing Manager.

Overall, Harry Watts has a proven track record in digital marketing and has consistently delivered measurable results during their career.

Harry Watts attended the University of Reading from 2009 to 2012, where they earned a Bachelor of Science (BSc) degree in Chemistry.