Ayoub Sougrat

Ayoub Sougrat is a skilled marketing professional with extensive experience in digital marketing and performance management across various sectors. Currently serving as a Marketing Specialist for MENA & APAC at Equativ since March 2023, Ayoub previously led the digital marketing strategy for AJ Kitchens as Digital Marketing Manager, achieving significant revenue growth and high engagement metrics. Ayoub has also held key positions at Awin Global, managing substantial budgets for major FMCG brands, and has experience in agency management, customer insights, and digital ecosystems. Academic qualifications include a Master's Degree in Marketing from INSEEC Grande Ecole and an Associate Degree in Sales Techniques from UVSQ.