Branden Fernandez

Traffic Manager at Equativ

Branden Fernandez is a Traffic Manager at Equativ since August 2022, responsible for overseeing and optimizing digital campaigns for high-profile clients, ensuring client retention and performance metrics. Previously, Branden served as Partnerships Manager at Equativ, collaborating with the sales team to maintain client relationships and generate new business opportunities. Prior to that, Branden worked at Brookaire Company as Inside Sales Support, contributing to customer relationship development and service support. Branden's experience also includes roles such as Lead Courtesy Manager at Kaplen JCC on the Palisades, where responsibilities included member account management and staff training, and Salesperson at J.Crew, honing customer service skills. Additionally, Branden gained hands-on experience as an Assistant Technician at Kaback Enterprises, supporting HVAC maintenance and repairs. Branden holds a Bachelor's degree in Business Administration and Management from William Paterson University and an Associate's degree from Bergen Community College.

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