Equativ
Matthew O'Reilly has a varied work experience in the field of business development and media. Matthew worked as a Senior Director of Platform Partnerships at Equativ from January 2021 to present, and prior to that, as a DSP Partnerships Manager from September 2017 to January 2021. Before their time at Equativ, Matthew was the Founder of Lucidity Media, where they helped local businesses establish and maintain their online presence. Matthew also served as the Head of Business Development at Cynogage from December 2015 to September 2017. Matthew has a background in business development and media, having worked as the Director of Business Development and an Account Manager at Yashi from 2012 to 2015. Matthew began their career as a Media Buying Intern at Katz Media Group in 2010.
Matthew O'Reilly attended St. John's University from 2007 to 2011, where they obtained a Bachelor of Science degree in Communications. In addition to their formal education, Matthew also obtained several certifications from various institutions. These certifications include: "Inspiring and Motivating Individuals" from Coursera, "The Trade Desk Edge Academy Certified: Executive Program," "Trading Academy Certified – Connected TV," "Edge Academy Certified: Marketing Foundations," "Trading Academy Certified - Professional," "Trading Academy Certified – Practitioner," "Trading Academy Certified – Specialist," and "Trading Academy Certified – Strategist" from The Trade Desk. Matthew received these certifications at different times, with the most recent one obtained in March 2022 and the earliest ones obtained in May 2018.
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Equativ
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Equativ is the new single name for Smart Adserver, DynAdmic and LiquidM — three proven innovators in advertising technology. Our vertically integrated company provides brand and privacy-safe solutions that empower our clients to achieve maximum impact while respecting the rights of consumers. The union combines client expertise and engineering excellence to serve the interests of both the supply-side and demand-side with equal professionalism and technical sophistication. We are headquartered in Paris and New York, operating globally with a team of more than 450 in 20 offices. We offer the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Learn more at Equativ.com.
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