ERDEM
Helen Bakie is a seasoned finance professional with extensive experience in financial management and accounting. Currently serving as Financial Controller at ERDEM since January 2023, Helen leads a finance team, focusing on process improvement. Previously, Helen held the role of Financial Controller at Hawksmoor, where responsibilities included preparing monthly reporting for the board and managing a finance team. Helen also worked as a Commercial Accountant at Fever-Tree, handling month-end analysis and accrual postings, and as Financial Controller at Boomf, preparing monthly management accounts. Earlier positions include Finance Analyst at National Car Parks Limited and Assistant Management Accountant at Live Nation, among others. Helen holds an ACCA qualification and a Bachelor's degree in Business Studies with Finance from Edinburgh Napier University.
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ERDEM
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ERDEM is an independent house of bold fashion for women, based in London. Founded in 2005 by designer Erdem Moralioglu MBE, the brand has forged its own path within the industry. Poetic and rigorous, ageless and timeless, powerful and versatile, Erdem's world is an intriguing interplay of strength and beauty. In fifteen years, Erdem had established an exuberant language of femininity that transcends fashion to inspire strength and confidence in the women for whom he designs. It is a passionate language that is evocative and eccentric in character, fluently spoken with a beauty that is intense and romantic. The house of ERDEM is cultured and erudite, underpinned by a belief in the power and skill of craftmanship. Mind and hand work together to bring imagination to life with precision, artistry and the compelling dexterity of the handmade. Respect for traditional skills is combined with an excitement for innovation, in technique and application. Erdem is at heart a storyteller. Collections are formed around a narrative, championing heroic women at a particular place and a moment in time. Erdem's fashion is dramatic, atmospheric and expressive in the service of emotion: it is not what she wears, but how she feels that matters.