Jim Laird

Enterprise Sales Manager

Jim Laird is an accomplished sales leadership professional with extensive experience in enterprise sales and strategic customer engagement across various technology and consulting sectors. Currently serving as the Enterprise Sales Manager at EROAD since June 2025, Laird focuses on advancing commercial transportation management through innovative SaaS solutions. Prior to EROAD, Laird held the role of Global Account Manager for Assent, emphasizing supply chain sustainability, and was a Vice President of Sales at Skuid, where Laird oversaw strategic sales initiatives. Laird is also the Founder and Principal Consultant of Otago Corporation, guiding organizations in customer-focused strategies and value creation. Earlier career roles include Vice President at LiveAction, General Manager at HCORP, and multiple years in consulting with Otago, demonstrating a commitment to enhancing operational efficiency and customer experience. Jim Laird holds a BA in Economics from the University of California, Davis.

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