Kristin McKenna

Kristin McKenna is an accomplished professional in the lighting industry with extensive experience in sales and marketing. Currently serving as a Contractor Sales representative at ERT Lighting since September 2023, Kristin previously worked as Specification Sales at Hossley Lighting & Power Solutions and was the Founding Principal at LIT, where inbound marketing and brand strategies were developed for B2B clients. As President of LIGEO America's, Kristin implemented a strong sales strategy, while the role of Vice President Southeast at betacalco led to a significant 30% territory sales growth. Kristin's background also includes impressive sales achievements at Reflex Lighting, v2 Lighting Group, IlluminateNE, and Color Kinetics. Educational credentials include a Bachelor's degree in Architectural Engineering from Wentworth Institute of Technology and a Master's degree in Digital Marketing & Analytics, expected in 2024 from St. Edward's University.