Dr Ana Roncha

Dr. Ana Roncha serves as the Design and Development Lead at the University of the Arts London, focusing on curriculum design for MA programmes in Fashion Business and Fashion Marketing, while also facilitating industry projects. In addition, Dr. Roncha holds the position of Senior Lecturer in Strategic Fashion Marketing, where responsibilities include the delivery of marketing strategy and brand management courses, supervising postgraduate students, and engaging with industry partners for income generation. With extensive experience across various academic institutions, including ESCP Business School and Porto Business School, Dr. Roncha is also involved in mentoring emerging fashion designers through collaboration with Portugal Fashion and serves as a Regional Editor for Bloomsbury Case Studies. Dr. Roncha's academic background includes a PhD in Design and Marketing Management for the Fashion Industry and postdoctoral studies in Enterprise and Innovation.