Pavithra Govindarajan

Pavithra Govindarajan has extensive experience in performance marketing, digital marketing, and project management. Pavithra is currently serving as the Lead Performance Marketing Manager at Esper since March 2023, where they have been responsible for overseeing performance marketing initiatives. Prior to this role, they worked as a Senior Performance Marketing Manager at Esper and a Performance Marketing Manager at the same company.

Before joining Esper, Pavithra worked as a Marketing Manager at Alma CAM, where they led digital marketing campaigns for the company's product range. Pavithra also served as a Digital Marketing Consultant at SHANASAA and a Marketing Manager at Bluemint Labs, where they were involved in marketing consumer IoT products and managing digital marketing strategies.

Pavithra also has experience as a Freelance Digital Marketing Consultant, where they conducted website analysis, developed content and social media strategies, and provided training on SEO tools. Pavithra worked as a Project Manager and a Digital Marketing Manager at MyOrpheo, where they managed app development projects and designed the company's website. Additionally, they worked as a Sales Assistant at MyOrpheo and a Market Research Executive at Becton Dickinson.

Earlier in their career, Pavithra worked as an Analyst at Schneider Electric and a Programmer Analyst at Cognizant, where they gained experience in data analysis, process improvement, and software development. Overall, Pavithra has a diverse skill set and a strong background in marketing and project management.

Pavithra Govindarajan began their education at Kendriya Vidyalaya in 1990, where they completed their primary and secondary education. From 2000 to 2002, Pavithra attended Prince Matriculation, specializing in Maths, Physics, Chemistry, and Computer Science for their Higher Secondary Education.

Pavithra then pursued a Bachelor's degree in Chemical Engineering at the National Institute of Technology Surat from 2002 to 2006. After completing their undergraduate studies, Pavithra went on to Grenoble Ecole de Management from 2008 to 2010, where they obtained a Master's degree in International Business (MIB).

In terms of certifications, Pavithra completed a course titled "Marketing Analytics" offered by the University of Virginia through Coursera. Pavithra obtained their certification for this course in December 2019 from Coursera Course Certificates.