Laura Krenek

Laura Krenek, MBA, serves as the Head of Brand Marketing at Esri, overseeing enterprise-wide brand initiatives for a leading location intelligence software company. With a track record of significant achievements, Laura developed a successful brand education program and implemented integrated marketing strategies that align with organizational goals while driving revenue growth. Prior experience includes roles as a Senior Marketing Strategist and Marketing Program Lead at Esri, where Laura effectively managed teams and marketing campaigns for the National Government sector, achieving notable results such as record attendance at major government events. Laura's extensive background also includes consulting for various organizations, directing marketing efforts to increase enrollment, and facilitating conferences for high-profile clients. Educational credentials include an MBA in Marketing from the University of Redlands and various executive education courses from Harvard and Wharton.