Sophie Carkeek is a seasoned professional with extensive experience in the media and communications industry. Currently serving as Group Business Director at Involved Media since May 2021, Sophie leads a team to ensure exceptional client outcomes across multiple businesses. Prior to this role, Sophie contributed to MediaCom Australia in strategy and planning for various government projects, and held positions such as Account Director at Cole Media and Head of Planning and Delivery at Wavemaker. Additionally, Sophie's tenure at dentsu X included roles such as Group Client Partner and Senior Director Client Services, where strong strategic partnerships and client service excellence were emphasized. Earlier experience includes positions at Hardie Grant Media, Media Partners, Full Circle, and Spotlight Stores, demonstrating a robust history in media management, account leadership, and strategic execution. Sophie holds a degree from RMIT University.
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