Sorab Del Rio serves as the Experimentation CRO Director at EssenceMediacom Australia since October 2022, bringing extensive experience in digital marketing and strategy. As Chief Silver Fox at Silver Fox Comics, a graphic novel publishing company, Sorab Del Rio has been involved in writing and brand marketing since January 2010. Previous roles include Senior Strategy Consultant and CRO Strategist at Deloitte Digital, CRM Manager positions at both Carnival Australia and Samsung Australia, and Retail Marketing Manager at Carnival Australia. Sorab Del Rio's educational background includes a UX and UI Design Transform Certificate from Academy Xi, a Bachelor of Arts and a Diploma of Education from Macquarie University, and a Certificate in Direct Marketing and E-Marketing from ADMA IQ.
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