Elena Durdevic

Elena Durdevic currently serves as a Senior Regional Manager at EssenceMediacom, specializing in the Richemont account since August 2022, where responsibilities include overseeing media strategy development and implementation based on consumer insights and performance metrics. Previously, Elena held the position of Content & Partnerships Lead at Halo Coffee Global, focusing on market expansion and sustainable practices, and secured significant investment for the company's growth. Earlier experience includes roles at Nestlé Nespresso SA, where digital media management responsibilities were expanded, as well as positions at MediaCom, Balloon Ventures, Amazon UK, and others, demonstrating a strong foundation in media planning, digital strategy, and team leadership across diverse sectors. Elena's educational background includes a Master's degree in Anthropology & Cultural Politics and a Bachelor's degree in Anthropology and Media from Goldsmiths, University of London.