Dirkje Thissen

Dirkje Thissen is an experienced professional in online marketing and customer journey optimization, currently serving as the Webanalist Loyalty & CRO Guild lead at Essent since March 2024. Prior to this role, Dirkje worked as a Customer Journey Specialist at fonQ, managing conversion rate optimization and web analytics. Additionally, Dirkje contributed to the expert group on Personalized E-commerce at ShoppingTomorrow. With a strong background as an Online Marketer at Heijmans, Dirkje developed marketing strategies for real estate projects and completed a comprehensive online marketing traineeship. Dirkje holds a Master of Science in Commercial Communication and a Bachelor of Science in Communication Science from Radboud University, as well as a minor from Universidade Fernando Pessoa.