Jan Kok

Director Customer Base Marketing & Development (grow) at Essent

Jan Kok has a diverse work experience spanning various industries. Jan spent the majority of their career at Essent, starting as a Marketing and Competitive Intelligence Analyst in 2001 and eventually becoming a Director in multiple roles, including Director Category Management Energy+ and Director Customer Base Marketing & Development. In these positions, they were responsible for commercial development and marketing strategies for Essent's energy brands. Jan also has experience in the sports industry, working for KNVB as Head of Marketing & Branding and Manager of Marketing Amateur Football, where they developed and executed marketing campaigns and initiatives. Additionally, Jan served as a member of the NOC*NSF Expertpanel Sportparticipation and worked as a Guest Lecturer in Sportmarketing at the Johan Cruyff Institute. Jan began their career as a Market Researcher at The University of Western Australia.

Jan Kok's education history includes:

- 2021-2022: Studied at Stichting bedrijfskunde, completing a Postgraduate Programme in Senior Leadership Development.

- 2019: Trained at Bureau Kees Horden, trainers financial management, focusing on Financieel management (Financial management).

- 2019: Attended Beeckestijn Business School, specializing in Digital marketing & data intelligence.

- 2018: Completed a course at Bureau Zuidema, gaining knowledge in Inzicht in invloed.

- 2018: Participated in Essent's Future Leader Programme.

- 2016-2017: Went to The Partnering Group, undertaking studies in Category Management Leadership College.

- 2016: Enrolled in a Digital Marketing course at Lectric.

- 2012: Received training from Schouten & Nelissen in Observation, interpretation, and effective communication.

- 2006-2007: Engaged in professional and personal development at Essent Talent Development.

- 1995-2000: Pursued a Master's degree in Business Economics - Marketing at Tilburg University.

Location

Tilburg, Netherlands

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The University of Western Australia logo


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