Jan Kok

Director Customer Base Marketing & Development (grow) at Essent

Jan Kok has a diverse work experience spanning various industries. Jan spent the majority of their career at Essent, starting as a Marketing and Competitive Intelligence Analyst in 2001 and eventually becoming a Director in multiple roles, including Director Category Management Energy+ and Director Customer Base Marketing & Development. In these positions, they were responsible for commercial development and marketing strategies for Essent's energy brands. Jan also has experience in the sports industry, working for KNVB as Head of Marketing & Branding and Manager of Marketing Amateur Football, where they developed and executed marketing campaigns and initiatives. Additionally, Jan served as a member of the NOC*NSF Expertpanel Sportparticipation and worked as a Guest Lecturer in Sportmarketing at the Johan Cruyff Institute. Jan began their career as a Market Researcher at The University of Western Australia.

Jan Kok's education history includes:

- 2021-2022: Studied at Stichting bedrijfskunde, completing a Postgraduate Programme in Senior Leadership Development.

- 2019: Trained at Bureau Kees Horden, trainers financial management, focusing on Financieel management (Financial management).

- 2019: Attended Beeckestijn Business School, specializing in Digital marketing & data intelligence.

- 2018: Completed a course at Bureau Zuidema, gaining knowledge in Inzicht in invloed.

- 2018: Participated in Essent's Future Leader Programme.

- 2016-2017: Went to The Partnering Group, undertaking studies in Category Management Leadership College.

- 2016: Enrolled in a Digital Marketing course at Lectric.

- 2012: Received training from Schouten & Nelissen in Observation, interpretation, and effective communication.

- 2006-2007: Engaged in professional and personal development at Essent Talent Development.

- 1995-2000: Pursued a Master's degree in Business Economics - Marketing at Tilburg University.

Links

Previous companies

Royal Dutch Football Association (KNVB) logo
The University of Western Australia logo

Timeline

  • Director Customer Base Marketing & Development (grow)

    September, 2022 - present

  • Director Marketing & Digital Energie+

    October, 2019

  • Director Category Management Energy+ Essent

    April, 2018

  • Manager Product Management Energy+ At Essent

    June, 2016

  • Senior Product Manager / Category Lead Solar

    February, 2015

  • Data & Market Researcher

    January, 2005

  • Marketing & Competitive Intelligence Analyst

    October, 2001

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