Floriane Barbeau

Responsable Marketing at ESSENTIAL PARFUMS

Floriane Barbeau is an experienced marketing professional specializing in the luxury and cosmetic industries. Currently serving as the Responsable marketing at ESSENTIAL PARFUMS since October 2022, Floriane leads the development of marketing plans and product launches, including perfumes, candles, and hand creams, while managing digital communication and public relations. Previously, at Groupe Guinot - Mary Cohr, Floriane held the position of Chef de produit maquillage, where strategic analysis and product development were key responsibilities. Additional roles include Chef de Marque Junior for Prada & Valentino Parfums at Puig, Chargée de Communication at diptyque Paris, and various marketing and sales positions at SEPHORA and Galeries Lafayette. Floriane holds an MBA in Marketing Management from ISC Paris and a Master's degree in Marketing Distribution from EMLV.

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