Gerardo Romo

Gerardo Romo is an accomplished marketing professional with extensive experience in leading marketing and business strategies across various sectors in Latin America. Currently serving as Marketing Director for both Consumer Tissue and Personal Care at SCA and Essity, respectively, Gerardo has demonstrated expertise in portfolio management, innovation strategy, and P&L management, overseeing teams of 15 direct reports and additional multifunctional teams. Prior to these roles, Gerardo worked as a Marketing-Operations Consultant and held several key positions at Procter & Gamble, focusing on brand restructuring and marketing strategies for prominent personal care brands. Gerardo holds an MBA from Thunderbird School of Global Management and a BS in Industrial Engineering from Tecnológico de Monterrey.