Roseanna Roberts

Trend Foresight at The Estée Lauder Companies

Roseanna Roberts is an accomplished Trend Foresight Lead at The Estée Lauder Companies Inc., specializing in macro trend identification and the integration of social media-driven insights to guide strategic business directions. With a robust career spanning over a decade, Roseanna has held various pivotal roles, including Director of Trends and Insights at Beamly and Senior Creative Strategist at BeautyMatter, where key contributions involved developing trend forecasting methodologies and creating impactful content across the beauty sector. Notably, Roseanna has also established a consulting firm that provided strategic creative direction to brands. Recognized for leadership potential through nomination in the Emerging Leaders Program at ELC, Roseanna's educational background in Fashion Communications and Applied Design complements extensive professional achievements throughout the industry.

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