Catalina Marsicano Lavitula is an experienced Brand Manager at ESTEVE since February 2016, specializing in pain management and CNS & oncology areas. Responsibilities have included leading the pre-launch and launch of a new analgesic medication, negotiating pricing and reimbursement collaboratively, and managing trainees. Prior roles include Category Manager and Brand Manager across various therapeutic areas such as anti-infectives, cardiovascular, and CNS. Catalina's academic background includes a Master's in Pharmaceutical and Biotechnological Industry from Universitat Pompeu Fabra and a Bachelor's in Biomedical Sciences from Universitat de Barcelona, complemented by internships in biomedical research at IBR-CONICET, Technische Universität München, and the University of Barcelona. Recently, Catalina completed a Programme for Management Development at Esade.
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