Karolina Resch

Business Strategy Lead at eStore+Media

Karolina Resch has a diverse work experience spanning various roles and industries. Karolina currently serves as the Business Strategy Lead at eStoreMedia - digital brand intelligence since May 2022. Prior to that, they worked at the LEGO Group starting in June 2018, first as the eCommerce Manager UK&Ireland and then as the Head of Emerchandising WE from April 2020 to May 2022.

Before joining the LEGO Group, Karolina worked at RB as the ENA Ecommerce Content Manager from January 2017 to June 2018, where they developed content strategies on a global level and supported content strategies on a market level. Karolina also analyzed data to provide actionable insights and recommendations.

In 2016, Karolina was a Senior Merchandising Analyst at PFSweb, where they analyzed sales and web metrics to make recommendations to merchants. From 2015 to 2016, they were a Partner & Ecommerce Expert at PTR Digital, leading content enhancement strategies on 3rd party platforms and localizing sales platforms.

Karolina's earlier experience includes being the Head of eCommerce at Saatchi & Saatchi from July 2013 to July 2015, where they supervised numerous ecommerce projects and managed a production team. Karolina also worked as an eCommerce Project Manager at Saatchi & Saatchi Digital Poland and Interactive Solutions EMEA from 2012 to 2013, managing project scopes and budgets.

Karolina started their career as a Content Designer at Lucas Bols B.V. from April 2010 to January 2012, developing strategies for the company's Facebook page, and as a Marketing Coordinator at MACRO-SYSTEM from December 2007 to June 2010, where they were responsible for the company's website and marketing publications. Overall, Karolina Resch brings extensive experience in business strategy, ecommerce, content management, and project management to their current role.

Karolina Resch's education history consists of several achievements. In 2002, they attended Infostudium to obtain a degree as a computer technician. Following this, from 2002 to 2007, they studied at The Polish Open University/Oxford Brookes University and earned a Bachelor of Arts (B.A.) in E-Commerce/Electronic Commerce. Later on, they pursued their Master of Science (MS) in e-Business from The Polish Open University/Oxford Brookes University between 2009 and 2011. In 2012 and 2013, Karolina undertook postgraduate studies at SGH Warsaw School of Economics, specializing in IT Project Management in e-Business.

Apart from their formal education, Karolina Resch also obtained several certifications. In 2013, they completed the "Implementing a Microsoft SQL Server 2008 Database" course from Microsoft and acquired the "Microsoft Office Project 2007 Managing Projects" certification. Additionally, they obtained the "Project Management with ASAP Project System" certification from SAP. In 2017, Karolina obtained the "Prince2 Foundation & Practitioner" certification from PEOPLECERT.

Location

London, United Kingdom

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