Dave Holt

Welcome to Ethos Technology, A Truly Value added Distributor. Ethos Technology was formed with the aim of bridging the technology gap between the USA and the UK. We are a value-added distributor who specialises in the delivery of next generation technologies. We recognise that the way new products and solutions are currently launched, particularly those from Silicon Valley pioneers puts UK businesses at a huge disadvantage. The UK is often 18 months + behind the US which can have a significant impact on our business operations in comparison to our international competitors; our agility, cost base and ability to scale can all be affected. We feel that this is unacceptable and unsustainable in today’s global economy and it’s something we are committed to helping change. Through our reseller partners, Ethos helps bring to market disruptive, next generation technologies. Our vision is to simplify the data centre and solve real business problems whilst drastically cutting costs; this is in stark contrast to the trap many fall into of implementing technology for technologies sake. Ethos’ innovative suite of channel services includes focused demand generation; our internal telemarketing teams book more than 120 meetings a month. Senior Ethos sales and technical staff then qualify and validate the opportunity before we engage with our vendors and handpicked VAR’s to close the deal. No other distributor uses this model, and its effectiveness has helped to foster strong loyalty from both our VAR and vendor partners. HQ is centrally based in Bedfordshire, just off the M1 for easy access to London, Birmingham and beyond allowing our customers easy access to our training and lab facilities.