Etiquette is a specialized firm dedicated to crafting and converting opportunities in hospitality and retail. With a strong presence in Dubai and Baghdad, we work with hotels, restaurants, cafés, offices, kitchens, and retail shops, helping clients bring ideas to life in spaces that are functional, sustainable, and visually striking.

Our approach combines creative design, technical expertise, and practical solutions, ensuring every project reflects the client’s vision while standing out in its market. We focus on delivering spaces that are not only beautiful but also efficient and adaptable to evolving business needs.

Our Principles:
• Unique Designs: Every concept is tailored with originality and innovative thinking.
• Ethical Work: Transparency and integrity guide all our partnerships and processes.
• Professional Execution: Precision, attention to detail, and consistent delivery define our projects.

Our Services:

Design & Fit-Out: Space planning, 3D interior visualization, MEP & HVAC drawings, furniture design and sourcing, BOQs, and full construction and fit-out execution.

Kitchen Design: Commercial kitchen planning and layout, detailed MEP drawings, equipment sourcing, and high-performance kitchen design.

Consultancy & Project Management: Food & beverage concept development, branding and identity creation, franchise development, and training and team development.

At Etiquette, we design, execute, and expand — transforming concepts into spaces that inspire, perform, and endure. Our mission is to deliver world-class experiences through creativity, professionalism, and a deep understanding of hospitality and retail dynamics.

Etiquette

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Etiquette

Org chart

Teams

Offices

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