Mariam Salem

Mariam Salem currently serves as the Twist Content Acquisition & Partnerships Supervisor at e& Egypt, where notable achievements include securing 10 new strategic partnerships and enhancing the content library by over 20,000 titles. Mariam previously worked as a Business Development Analyst focused on gated communities, successfully executing marketing campaigns that increased brand awareness by 30% and generating 150 new leads. Earlier experience includes a role as a Content Executive at Tarek Nour Communications, where Mariam improved brand consistency and contributed to a market share increase of 10%. Mariam began the professional journey with internships in digital media marketing at VAYS LAB and WATCH iT!, and a television production traineeship at LATEST TV LIMITED. Educational qualifications include a Master's degree in Digital Marketing and Channel Management from the University of Surrey and a Bachelor's degree in Media Production from the University of Sussex.