Marwa El Shahawy

Marwa El Shahawy is an experienced marketing and customer experience professional currently serving as the Super App CVM Proposition Manager at e& Egypt since March 2019. In this role, Marwa is responsible for the digital CVM proposition and loyalty program, focusing on driving digital growth and engaging high-value customers. Previous positions include Commercial Customer Experience Manager and CVM Team Leader at e& Egypt, where Marwa led initiatives to enhance customer experience and optimize marketing strategies. Marwa's career also includes roles at Honeywell as a Marketing Reporting Analyst, and at Hero Group, where contributions were made to sales development and business support. Educational qualifications include a College Diploma in Sales & Marketing from AUC and a Bachelor of Arts in Tourism and Travel Services Marketing Operations from Ain Shams University.