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Tracie Soh

Vice President, Marketing and Client Engagement at ETON Solutions

Tracie Soh is a seasoned marketing professional with extensive experience in leadership roles across various industries. Currently serving as Vice President of Marketing and Client Engagement at Eton Solutions LP since January 2023, Tracie previously led marketing and brand communications at Charles Monat Associates and held the position of Marketing Director for Southeast Asia at Julius Baer. Additional roles include Vice President of Wealth Marketing at DBS Bank and Chief Marketing Officer at Incept Ventures Pte Ltd. Tracie's earlier career featured notable positions at Diageo, American Express, Mattel, Virgin, and Nike, showcasing a strong background in regional and product marketing. Tracie holds a Bachelor of Business degree in Marketing from Nanyang Technological University.

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ETON Solutions

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ETON Solutions is a third-generation wealth management technology firm for the family office and multi-family office market.