Anne Weyrauch

Anne Weyrauch serves as a Senior Manager for Digital Strategy, D2C & Innovation at Etribes Connect GmbH since June 2020, specializing in the conception and implementation of digital strategies, direct-to-consumer approaches, and innovation design for medium-sized and large enterprises. With extensive experience in developing new digital products, services, and business models, Anne manages international cross-functional teams and excels in stakeholder management and executing result-oriented workshops. Prior roles include Manager at dgroup GmbH (part of Accenture Consulting), where responsibilities encompassed digital strategy development and team management, as well as Consultant at Accenture focusing on sales optimization. Anne's career began in marketing and sales, with notable positions in bonprix Handelsgesellschaft mbH and aovo Touristik AG. Anne holds an MBA in International Business & Strategic Management from FOM - Hochschule für Ökonomie & Management and possesses a diverse educational background in economics and business administration.