Burcu Ulufer is a seasoned professional with extensive experience in customer relationship management, campaign strategy, and customer experience enhancement, currently serving as Director at Eureko Sigorta since May 2017. Burcu has demonstrated expertise in the analysis of complex business challenges and the implementation of CRM, campaign, and customer experience systems, overseeing campaigns from design to performance management. Prior roles include CRM Manager, Insurtech Program Mentor, and Analytics CRM Manager, with responsibilities ranging from budget management to advanced analytics using SQL and BI tools. Burcu holds a Bachelor's degree in Mathematics Engineering from Yıldız Teknik Üniversitesi and completed further education at Maltepe University, alongside certifications as a Professional Scrum Master I and participation in an Analytical Accelerator Program.
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