Marta Llivina

Marta Llivina is a seasoned event management professional with extensive experience in the sports and hospitality sectors. Currently serving as the Senior Manager for Parallel & New Events at Euroleague Basketball since October 2007, Marta has successfully organized significant events, including the Eurocup Finals, while managing a substantial internal team. Prior experience includes roles as Special Events Coordinator at GRUPO PACIFICO, where Marta coordinated logistics for large-scale events, and as Events Coordinator for Viajes El Corte Ingles, focusing on pharmaceutical events. Marta's educational background includes advanced degrees in Sports Business and Meeting Design, complemented by foundational studies in tourism and hospitality management from prestigious institutions.