Mehdi B. Bouhassoune

Mehdi B. Bouhassoune is a seasoned professional with a diverse background in business development, product specialization, and education advocacy. Currently serving as a Senior Product Specialist in Growth Acceleration at Euromonitor International since August 2020, Mehdi also holds a position as Global Learning & Development Manager and has experience as a Regional Manager of Learning & Development for the APAC region. As the founder of WORKAYEUR, operational from January 2021 to June 2023, and a Strategy & Innovation Manager at DonatePal from May 2020 to February 2021, Mehdi has demonstrated entrepreneurial and strategic skills. Mehdi is also an author, with a publication set for September 2025 titled "Why Did You Buy that Drink? The Surprising Science Behind Everyday Purchases." Previous roles include sales and business development positions at YouGov and freelance work as a public speaker and journalist with a focus on education. Mehdi's educational credentials include a Master's degree in International Relations and Affairs from the University of York and several other degrees from prestigious institutions in Europe.