Massimo Ciocca

Sales, Marketing And Channel Director at Euronovate Group

Massimo Ciocca has extensive work experience in various roles and industries. Massimo currently holds the position of Sales Manager Governments, Healthcare, Retail, and Head of Channel at Euronovate group since 2022. Prior to this, they co-founded Scalando.com in 2021 and served as the Chief Product & Technology Officer. In this role, they were responsible for the startup strategy, go-to-market, and development of the Scalando SaaS platform.

Massimo also worked at Cisco for a significant period, starting in 2006. Their roles at Cisco included Cloud, IT Strategy, and Transformation Lead - EMEA, where they developed and executed multi-billion sales strategies supported by key alliance partners. Massimo also served as the Data Center and Cloud Channel Lead - EMEA, responsible for increasing market share and attach rate of the Data Center and Cloud business. Additionally, Massimo worked as a Sales Business Development Manager in the EMEA Partner Organization and as a Technology Marketing Manager in EMEA South.

Before joining Cisco, Massimo held the position of Head of Pre-sales and Business Development, Italy and Greece at Vignette from 2001 to 2006. Massimo was responsible for business development, pre-sales, and customer satisfaction, and played a key role in targeting CxO level management.

Earlier in their career, Massimo worked at Novell, where they held various roles including Principal Consultant for Novell Europe, Principal Sales Engineer for Italy, Greece, Turkey, and Israel, and Software Engineer for EMEA. In these roles, they were responsible for consulting activities, pre-sales, and technical support across different regions.

Throughout their career, Massimo has demonstrated expertise in sales strategy, technology development, partner management, and customer engagement. Massimo has received multiple awards and has a proven track record of achieving results and driving business growth.

Massimo Ciocca began their education at Feltrinelli in 1980, majoring in Electronics. Massimo completed their studies in 1985 and then went on to pursue further education at Politecnico di Milano. The field of study at Politecnico di Milano was also Electronics, and it is unclear whether Massimo Ciocca obtained a degree from this institution as the information provided does not mention a specific degree name or an end year for their education at Politecnico di Milano.

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