Tracy I.

Tracy I. is a seasoned professional with extensive experience in Salesforce Marketing Cloud and project management. Currently serving as a Senior Salesforce Marketing Cloud Administrator at Eurostar since February 2023, Tracy I. specializes in enhancing business success through effective marketing strategies and team management. Previous roles include Salesforce Marketing Cloud Consultant at Capgemini, CRM Salesforce Admin at McArthurGlen Group, and various positions at Moneysupermarket Group, contributing to CRM marketing communications and web operations. With strong skills in Salesforce Marketing Cloud, coding languages such as SQL and AMScript, as well as experience in managing offshore teams and supporting CRM strategies across Europe and Canada, Tracy I. combines technical expertise with a comprehensive understanding of business needs. Educational credentials include a Master’s Degree in Consumer Marketing from the University of Liverpool and a Bachelor's Degree in Business Studies from the University of Greenwich.