Brad McIntyre

Commercial Marketing Lead at Eventbrite

Brad McIntyre has a diverse and extensive work experience history. Brad started their career at Microsoft as a Marketing Intern, where they assisted in the execution of SMB marketing programs. Brad also played a role as a Partner Marketing Coordinator, in charge of partner communication, campaigns, and events.

After Microsoft, Brad joined Samsung Electronics as a Product Marketing Manager, leading the marketing strategy for Samsung Notebooks and Monitors in the New Zealand market. Brad successfully drove an increase in market share and led the launch of Samsung's Windows 8 product range.

Brad then moved on to SmartFocus, where they worked as a Senior Product Marketing Manager. Brad collaborated with the Director of Product Marketing to develop a global product marketing plan and defined product positioning for SmartFocus products. Brad also produced various sales materials and competitor intelligence documents.

Next, Brad joined Eventbrite, starting as a Marketing Manager for Australia and New Zealand, responsible for demand generation and inbound marketing. Brad significantly increased MQL and inbound SQL volumes during their tenure. Brad later became the Country Manager for New Zealand, delivering impressive growth in ticket volume and revenue. In their most recent role at Eventbrite, Brad served as the Senior Manager for International Strategy and Expansion, overseeing successful platform launches in multiple countries and achieving substantial revenue and ticket volume growth.

Throughout their career, Brad has demonstrated strong strategic planning skills, cross-functional team leadership, and a track record of driving business growth.

Brad McIntyre attended Mount Aspiring College from 1996 to 2002. Afterward, they pursued higher education at the University of Otago from 2003 to 2008, earning an MBus degree in Marketing.

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Timeline

  • Commercial Marketing Lead

    March, 2021 - present

  • Senior Manager International Strategy And Expansion

    September, 2018

  • Country Manager New Zealand

    April, 2017

  • Marketing Manager Australia New Zealand

    August, 2015