Eventive Sports
Sarah Patton currently serves as the Senior Sales and Partner Services Manager at Eventive Sports, with a career marked by progressive roles in partner services and client satisfaction. Previous experience includes positions at Learfield IMG College, where responsibility centered on partnership services and client activation, as well as a sponsorship associate role at Birmingham Legion FC that involved contract updates and event management. Educational background includes a Bachelor of Science in Marketing, Digital from the University of Alabama at Birmingham. Additional roles span various internships and leadership positions in community service, highlighting a strong foundation in communication, client relations, and digital content creation.
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Eventive Sports
The Leader in Delivering Event Excellence - Eventive Sports is a Birmingham, Alabama-based sports marketing and event management company formed in 1996. We are experienced in all facets of event management, employing a year-round staff of more than 60 employees. Working with our affiliated companies and divisions, Eventive Sports services each client with expertise in all aspects of event management, marketing, and operations. We maintain a steadfast commitment to excellence utilizing vast experience, strong work ethic and demanding attention to detail. Eventive Sports services our clients with expertise in: Strategic Planning Marketing Advertising Public and Media Relations Ticket Sales Corporate and Onsite Merchandise Sales Sponsor Relations Hospitality Consulting Event Operations Event Financial Planning / Accounting Volunteer Coordination Creative services / Technology / Websites