Matt Cowan is currently the Commercial Director - Africa at EveryMatrix, a position they have held since 2025. Prior to this, they served as the Director of Performance Advertising Sales - Africa at Sportradar from 2022 to 2024. From 2018 to 2021, Matt was the Head of Retention at Bet.co.za, where they also held roles as Head of Operations and CRM Manager. In 2024, they took on the role of Head of Commercial - ROA at Evolution.
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