Carl Pfeiffer

Carl Pfeiffer has a diverse work experience spanning over two decades. Carl has held various roles in different companies, showcasing their expertise in strategy consulting, distribution management, business development, and executive leadership.

Carl started their career at Barclays as a member of the Business Leadership Programme, specializing in marketing within the Retail Financial sector. Carl gained valuable experience in product management, marketing strategy development, and internal communications during their time there.

Carl then moved on to BSkyB, where they worked as an Account Manager, overseeing the distribution, marketing, and commercial development of Sky News International. Carl also supported Sky's wholesale distribution activities in the UK/Ireland market.

After their stint at BSkyB, Carl joined UKTV as a Platform and Business Development Manager. Here, they played a vital role in expanding the company's platform partnerships.

Carl's next significant position was at Channel 4, where they served in multiple roles over a decade-long period. Carl started as a Business Development Manager, managing distribution partnerships and overseeing program sales. Carl then became the Head of Distribution, responsible for negotiating crucial carriage deals and developing distribution plans. Finally, they held the position of Head of Distribution & Platform Partnerships, leading a team that managed third-party distribution relationships.

In 2015, Carl joined YouView TV Limited as a Board Director, representing Channel 4 and actively participating in the renewal of shareholder agreements. Carl also served on the Remuneration Committee and the Nominations Committee for CEO recruitment.

Carl's next position was at ViacomCBS Networks International, where they worked as a Consultant, providing strategic commercial support across projects.

Carl then joined CJRP Services as a Strategy Consultant, where they continued to provide strategic commercial support to major clients, including ViacomCBS and Digital UK.

Currently, Carl is working at Everyone TV as the Chief Product Officer. Reporting directly to the CEO, they lead the development of customer experience and proposition for major free-to-air services, such as Freeview Play and Freesat.

Throughout their career, Carl has demonstrated strong leadership skills, strategic thinking, and the ability to manage key partnerships and drive business growth.

Carl Pfeiffer attended the University of Warwick from 1997 to 2000, where they earned a BA (Hons) degree in Politics. Carl then pursued further education at CIM | The Chartered Institute of Marketing from 2000 to 2002, obtaining a Postgraduate Diploma in Marketing. Prior to that, they attended Haberdashers' Boys' School from 1990 to 1997.