Amanda Coakley is a seasoned marketing professional with extensive experience in performance marketing, lifecycle marketing, and eCommerce. Currently serving as Senior Manager of Performance Marketing at EVgo since March 2025, Amanda previously held the position of Senior Product Marketing Manager for Retention at Chatbooks from April 2024 to January 2025. At Remind from July 2021 to January 2024, Amanda was instrumental as the first Lifecycle Marketer, evolving the role to oversee all marketing strategy for Remind Tutoring. Amanda's earlier roles include Senior Manager and eCommerce & Retention Marketing Manager at Amyris, where responsibilities included loyalty marketing and the launch of direct-to-consumer programs for Pipette, as well as serving as Interim Head of eCommerce & Digital Marketing at Kendo Brands for Marc Jacobs Beauty. Amanda holds a Bachelor's Degree in Psychology and International Studies from UC Irvine and participated in the University of California Education Abroad Program.
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