Yannick Sampedro Gutiérrez

Head Of Digital Marketing Strategy at EVS Broadcast Equipment

Yannick Sampedro Gutiérrez has extensive experience in digital marketing and brand strategy. Yannick'smost recent role is the Head of Digital Marketing Strategy at EVS Broadcast Equipment, where they are responsible for leading the company's transformation from traditional event-based marketing to a digital, customer-centric approach. Prior to this, they worked at Pfizer as the Global Omnichannel Marketing Director for Vaccines, where they focused on executing high-impact innovative marketing initiatives across the Global Vaccines portfolio. Yannick also served as the Country Brand Lead for BeLux in both the Rare Diseases and Vaccines areas at Pfizer. Before joining Pfizer, Yannick worked at Sweet Globe as a Digital Marketing Specialist and at Laber Hospitales as a Marketing Communications Manager. Yannick also gained experience in marketing and business development at Teofilo Rosete S.L. and Altabox. At BBVA, they started their career as an Account Manager, where they provided banking and marketing services to international officials. Yannick Sampedro Gutiérrez has a diverse background in digital marketing, brand strategy, and business development.

Yannick Sampedro Gutiérrez's education history is as follows:

In 2021 to 2022, Yannick attended IFB The Health Network, where they pursued a degree in IFB Management - Course Life science with a focus on Pharmaceutical Marketing and Management.

In 2019, Yannick completed the Pfizer Mini MBA at Solvay Brussels School of Economics and Management, where they gained knowledge in Business Essentials.

From 2010 to 2011, Yannick obtained a Master's degree in International Relations and Foreign Trade from FENA Business School in Asturias, Spain.

In 2009 to 2010, Yannick studied International and Multicultural Management at Ichec Brussels Management School, earning a D.E.S.

Yannick's undergraduate education took place from 2004 to 2007 at EPHEC, where they earned a Bachelor's Degree in Marketing.

In addition to their formal education, Yannick has obtained several certifications. In 2023, they completed the "Change Management - Leading Your Team Through Change" certification from Prosci. In 2020, they earned certifications in "Google Ads Search" and "Google Analytics Individual Qualification" from Google. In 2015, Yannick completed the "International Organizations Management" certification from the University of Geneva.

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Timeline

  • Head Of Digital Marketing Strategy

    March, 2023 - present

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