Cristina Viteri

Cristina Viteri is a skilled marketing professional with extensive experience in paid social media and digital marketing. Currently serving as a Paid Social Marketing Specialist at Exoticca since January 2024, Cristina previously held the position of Senior Paid Media Buyer at Cocunat Natural & Toxic Free, where responsibilities included planning and optimizing large-scale campaigns on META and TikTok. Other notable positions include Paid Social Acquisition Manager for Birchbox focused on EU markets, and Paid Media Specialist at PromoFarma.com, where campaign management on Facebook Ads was a key role. With a Master's in Advertising Account Management and Strategic Innovation from Universitat Autònoma de Barcelona, a Master's in Marketing 3.0 from Universidade Fernando Pessoa, and a degree in Audiovisual Design from Escuela Superior Politécnica del Litoral, Cristina combines creative and analytical skills to drive successful marketing strategies.