Mareike Pfennig

Mareike Pfennig serves as the VP of Growth and B2B at Exoticca, where substantial contributions include increasing B2B revenue from 10% to 30% and building a high-performing team. Previously, Mareike held the Director of Growth and B2B Operations role at Ulabox, leading a strategic transformation to a marketplace model, and managed a large product assortment. Experience at Rohlik Group as Senior Category Manager involved preparing for the launch of an online supermarket in Spain. Earlier career stages included roles as Project Leader and Consultant at The Boston Consulting Group, consulting experience at Morgan Stanley, and positions in academic research. Mareike's educational background encompasses an MBA from Esade and a Master’s in Psychology from the University of Münster.