Giambattista Bernocchi

Giambattista Bernocchi has extensive work experience in the field of marketing and communication. Giambattista started their career at Zucchetti as a Marketing and Communication Manager, where they worked from 1994 to 2007. During this time, they gained valuable experience in managing marketing and communication strategies.

In 2007, Bernocchi joined Expandi Group as an Account Director, where they led a team and delivered demand generation and marketing programs for clients such as HP, IBM, NetApp, Oracle, Google, and Fujitsu. Giambattista also played a key role in creating channel programs and co-marketing initiatives with IBM and NetApp.

From 2014 to 2015, Bernocchi served as an Integration Manager at Expandi Group, where they launched Expandi US and supported the establishment of North American expansion projects. Giambattista executed demand generation programs for HP channel partners and successfully recruited and trained a team to drive sales.

In 2015, Bernocchi became the General Manager, Italy at Expandi Group, where they provided oversight for all operations in Italy and led a team of professionals in delivering branding and demand generation activities for global tech companies and their channel partners. Giambattista also contributed to the development and implementation of international projects with clients including AMD, Cisco, Fujitsu, Google, HPE, HP, IBM, Microsoft, Philips Lighting, and Schneider.

Most recently, Bernocchi held the position of Regional Director Iberia, Italy & MEA - Channel Programs & Demand Generation at Expandi Group, starting in 2019. In this role, they managed and executed integrated Channel and Customer programs, including custom events, sponsorships, webinars, social and digital media, and partner marketing lead generation with global tech leaders such as Acronis, AMD, Google Cloud, HP, HPE, Kaspersky, Trend Micro, VMware, and Wolters Kluwer.

Overall, Giambattista Bernocchi has a wealth of experience in marketing and communication, playing key roles in managing operations, executing programs, and driving sales for various companies in the tech industry.

Giambattista Bernocchi completed a Digital Bootcamp at IAB Europe in 2022. Giambattista also obtained a Master's degree in Foreign Languages and Literature from IULM University between 1998 and 2003. No additional information is available about their education at IULM University.