Most MSP P&Ls are a 2–3 month rearview mirror. Expected Outcomes is the diagnostic and planning layer that turns a benchmark report into a Monday-morning decision.

We build on the same SLI definitions and Best-in-Class anchors the industry already trusts, and add the prescriptive layer most operators have been missing: the math behind which lever to move first, on the specific P&L in front of you, sequenced by your firm's operational maturity stage.

WHAT WE DELIVER

The Pressure Test, a working session that diagnoses where margin is leaking and what to do about it.

A five-phase Transformation arc (Diagnose, Educate, Configure, Transform, Sustain) that turns the diagnosis into a firm that operates on the methodology durably, after the engagement closes.

Atlas, our management dashboard layer in active development, keeps the math live: the same numbers you'd open an engagement to find, sitting in front of you on Tuesday morning.

WHO WE'RE FOR

MSPs running $1M–$30M in revenue, where the gap between the P&L the books produce and the P&L the operator needs is a real friction.

WHAT WE DON'T REPLACE

We're built to complement, not replace, the peer teams and benchmarking groups operators rely on. We speak SLI's language. We're not a peer team, and we recommend a good one to any owner who isn't already in one. What we add is a different layer: the math, the implementation that lands it, and the dashboards that keep it honest.

WHO BUILT IT

Joshua Van Berkum ran an MSP for eighteen years before exiting, then spent two and a half years teaching the math at a respected MSP advisory firm, then ran a turnaround that recovered twenty points of EBITDA in twenty-four months. Will Young led implementation for hundreds of MSPs as Chief Technology Officer at a major MSP advisory firm before joining Joshua as 50/50 co-founder. Together they've consolidated decades of service-business math into a methodology that's teachable, checkable, and sequenced.

→ expectedoutcomes.com

Expected Outcomes

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