Larry Plawsky

Larry Plawsky is an experienced executive in the marketing and management sectors, currently serving as the General Manager for Vrbo at Expedia Group since September 2024. Prior to this role, Larry held multiple leadership positions at Ticketmaster from 2015 to August 2024, including Executive Vice President and Global General Manager of the Marketplace and Executive Vice President and General Manager of Ticketmaster Resale, managing full P&L responsibilities. Larry also served as Senior Vice President and General Manager of the Consumer Division at FTD from 2010 to 2015 and held various roles in marketing and product management at Beam Global Spirits & Wine, ServiceMaster, and Procter & Gamble. Larry holds an MBA in Marketing, Finance, and Strategy from Northwestern University's Kellogg School of Management and a bachelor's degree from Washington University in St. Louis.