Liu He

Liu Liu is an experienced marketing professional with a diverse background in digital marketing and partner marketing. Currently serving as the Director of Partner Marketing - Traffic Acquisition at Expedia Group since November 2017, Liu has expertise in channel enablement including SEM, SEO, email marketing, programmatic display, meta search, and web analytics. Previous roles include Senior Digital Optimisation Consultant at BT, Head of Digital Retention & Loyalty, and Digital & Self Service Marketing Lead at Singtel Optus. Liu's experience also encompasses Digital Communications Manager at Campbell Arnott's, Digital Marketing Specialist at Telstra, Digital Media Planner at MEC, and Digital Media Co-ordinator at ZenithOptimedia. Liu holds a Bachelor of Commerce in Marketing and Advertising from the University of Technology Sydney.