Nathan Ko

Nathan Ko is a Data Scientist at Expedia Group, where they have contributed to projects focusing on data efficiency and identification of problem areas since 2022. Currently serving as a Data Scientist III in Marketing Testing, Nathan employs their skills in A/B testing, statistical analysis, and digital marketing analytics. Previously, as a Senior Analyst in Meta Campaign Management, they designed and implemented strategies that significantly increased booking conversions and optimized marketing campaigns, generating over $10 million in monthly revenue. Nathan’s early career included roles as a Data Coordinator at Astrana Health and as a Business Analyst at Nexmo, where they gained extensive experience in data analysis and operational efficiency. Nathan continues their education at the University of California, Santa Barbara.