Shannon Spencer

Shannon Spencer is a seasoned marketing and insights professional currently serving as the Lead Media & Insights Planning Manager at Expedia Group since June 2015. In this role, Shannon has taken on enhanced responsibilities and has been instrumental in developing a globally fluid team while managing communication and case distribution. Previous positions at Expedia include Senior Insights & Planning Manager and Media Studio Insights Manager, where Shannon utilized data-driven insights to enhance media performance and informed advertising strategies. Shannon's career began with foundational internships at Omni Hotels and Penn Stater Conference Center before leading as a Student Orientation Leader at Penn State University. Shannon holds a Bachelor's Degree in Hotel, Motel, and Restaurant Management with a minor in Spanish from Penn State University.