Gabriella Berkowicz

Gabriella Berkowicz is a skilled Technical Web Analyst currently employed at Expressen since March 2023. Prior to this role, Gabriella served as a Web Analyst at Academedia, where responsibilities included analyzing user behavior across over 15 brands, managing digital measurement through tag management and tracking implementation, and conducting A/B testing to enhance user experience. Gabriella also worked at Keystone Education Group as a Marketing & Insights Intern, focusing on web analytics and SEO projects, and gained experience as a Web Analyst Intern at Telness, involving digital analysis and data visualization. Earlier, Gabriella held a Client Success Representative position at Meltwater, providing consultative sales for media intelligence solutions to a large client portfolio. Educational background includes a Bachelor of Business Administration with a focus in Marketing from Stockholm University, along with additional studies at Medieinstitutet and Florida Atlantic University.