Kayla Goodenough is a Senior Manager in EY Technology Risk Assurance, specializing in the media and entertainment industry since 2015. Kayla has collaborated extensively with the Media Rating Council and other industry organizations to enhance advertising measurement methodologies and address challenges such as invalid traffic and brand safety. With a Bachelor's degree in Accounting from the University of South Florida and certification as a Certified Information Systems Auditor (CISA), Kayla is also active in recruiting efforts at their alma mater and a member of professional organizations including the Information Systems Audit and Control Association and the Association of Latino Professionals for America.
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